There's no right way to drink wine

But there is the bright way. We're pushing back on traditional wine culture. Want to join us? Take our two-minute wine quiz.

Which would you consider yourself?

Wine Newbie Wine Lover

How it works

1

Join the club

Take the quiz and we'll match you with wine you'll love, delivered to your door.

2

Discover new wine

Learn what you like with each exciting shipment of personalized wine picks.

3

Sip back & relax

Join our community of 400,000+ who have tried a Bright Cellars wine subscription.

Meet Your Matches

This is wine,
your way

Skip or pause anytime. This is wine tailored to your lifestyle.

Full-glass
guarantee

If you don't like a bottle, we'll replace it.

More than 80
types of wine

And we'll match you with the ones you'll love most.

Earn rewards
as you sip

Members collect points to use toward wine in the future.

This is wine,
your way

Skip or pause anytime. This is wine tailored to your lifestyle.

Full-glass
guarantee

If you don't like a bottle, we'll replace it.

More than 80
types of wine

And we'll match you with the ones you'll love most.

Earn rewards
as you sip

Members collect points to use toward wine in the future.

This is wine,
your way

Skip or pause anytime. This is wine tailored to your lifestyle.

Full-glass
guarantee

If you don't like a bottle, we'll replace it.

More than 80
types of wine

And we'll match you with the ones you'll love most.

Earn rewards
as you sip

Members collect points to use toward wine in the future.

This is wine,
your way

Skip or pause anytime. This is wine tailored to your lifestyle.

Full-glass
guarantee

If you don't like a bottle, we'll replace it.

More than 80
types of wine

And we'll match you with the ones you'll love most.

Earn rewards
as you sip

Members collect points to use toward wine in the future.

This is wine,
your way

Skip or pause anytime. This is wine tailored to your lifestyle.

Full-glass
guarantee

If you don't like a bottle, we'll replace it.

More than 80
types of wine

And we'll match you with the ones you'll love most.

Earn rewards
as you sip

Members collect points to use toward wine in the future.

This is wine,
your way

Skip or pause anytime. This is wine tailored to your lifestyle.

Full-glass
guarantee

If you don't like a bottle, we'll replace it.

More than 80
types of wine

And we'll match you with the ones you'll love most.

Earn rewards
as you sip

Members collect points to use toward wine in the future.

This is wine,
your way

Skip or pause anytime. This is wine tailored to your lifestyle.

Full-glass
guarantee

If you don't like a bottle, we'll replace it.

More than 80
types of wine

And we'll match you with the ones you'll love most.

Earn rewards
as you sip

Members collect points to use toward wine in the future.

What's included

Members get wine cards with every bottle

We want to help you learn what you like. With every subscription box, you'll get wine cards to read, collect, and learn as you go.

Get Started
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Frequently asked questions

How are wines selected?

Our wine is sourced from around the world and sampled by our team of in-house sommeliers. Only 1 in 50 makes it into subscription boxes.

Can I personalize my subscription?

Yes! Pause, skip, or change the frequency of your shipments anytime. We offer monthly, bi-monthly, and quarterly options.

Do I have to subscribe to try Bright Cellars?

If you're looking for a taste of the good life before subscribing, head to the shop to order a box curated by our expert team.

Get Started
Stars-5

More than 600,000
5-star ratings

Your taste profile gets more and more accurate when you rate your wine as you go. See what customers are saying about their experience with Bright Cellars.

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Stars-5

Bright Cellars is a dream. Getting the boxes is such a treat to myself to be able to try fun new wines that I might not otherwise grab off the shelf.

Carlie M.
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Verified Customer
Stars-5

Encourages me to discover new wines I love, amazing customer service, and even the box is 🔥!

Sarah A.
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Verified Customer
Stars-5

We have been able to try some excellent wines that I may not have otherwise ever come across. There are also some great member-only deals offered pretty regularly. I can't wait to get my next shipment.

Peter B.
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Verified Customer
Stars-5

Great wine at a great price! I've loved learning more about wine that I like through Bright Cellars fun wine matching process.

Alexis L.
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Verified Customer
Stars-5

They constantly work to learn my preferences so that I am getting new wines that surprise and delight me! Their packaging, communication, and timeliness is great.

Cathy C.
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Verified Customer

Explore our shop

Not ready to subscribe? Head to the shop to explore curated packs for every type of wine lover.

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Sparkling Wine Bundle

From big moments to small ones, find an occasion in every glass.

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Sparkling

Low Alcohol + Low Sugar

Damp, dry, sprinkled – enjoy your lifestyle with low-alcohol offerings.

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Premium Wine Bundle

Our premium wines get a little extra TLC from vine to bottle.

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Premium

Dinner Party Bundle

Be the host with the most pair worthy wines.

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Red Wine Variety Bundle

If you’re all red all the time, you’ll love these top-rated wines.

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The Cab Collection

Cabernet Sauvignon lovers, this one’s for you.

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Ready to see your personalized wine matches?

Take the Quiz